The Amazon Fire TV Stick 4K Select is currently available for $21.99 – a 45% discount, saving consumers $18 off the regular price as of February 9, 2026. This makes it one of the most affordable ways to upgrade a television’s streaming capabilities without replacing the display itself.
Why This Deal Matters
The Fire TV Stick 4K Select is a newer, budget-friendly addition to Amazon’s Fire Stick lineup. It provides essential 4K streaming without the premium features found in the 4K Plus model. This deal is significant because it brings high-resolution streaming to a wider audience, especially as more content creators and services shift toward 4K as the standard.
Key Features and Benefits
The Fire TV Stick 4K Select supports 4K Ultra HD streaming with HDR10+, ensuring vibrant colors and sharp detail. It integrates seamlessly with popular streaming apps such as Prime Video and Netflix, providing a unified entertainment experience. Setup is straightforward: plug the stick into any TV’s HDMI port, connect to WiFi, and enjoy.
The included Alexa-enabled remote allows voice control for searching, launching apps, and managing smart home devices. For gamers, the device also supports Xbox Cloud Gaming with a compatible controller and subscription.
Market Trends and Consumer Demand
The demand for affordable streaming devices is high, as consumers increasingly cut cable and rely on subscription services. Amazon’s Fire Stick range has become a dominant force in this market, offering a balance between price and functionality. This particular deal underscores the trend toward accessible high-resolution streaming, making 4K content more readily available to budget-conscious viewers.
Where to Buy
The Amazon Fire TV Stick 4K Select is available for purchase on Amazon at https://www.amazon.com while supplies last. The $21.99 price is subject to change, so act fast if you’re looking to upgrade your streaming setup.
The Fire Stick 4K Select provides a cost-effective way to enhance your TV’s streaming experience, offering 4K resolution, voice control, and seamless integration with popular apps.
